Just Semantics? Breastfeeding is normality at its Best
There has been a call from Lesley Backhouse, chair of The Breastfeeding Network to scrap the slogan. No its not a backtrack on policy, its an attempt to shift the balance towards breastfeeding being the normal and usual way to feed a baby, rather than formula being the norm and breastfeeding being something slightly out of reach and unusually exceptional. "We've got to knock breastfeeding off this pedestal," said Lesley Backhouse. "It implies something special, whereas breastfeeding is the physiological norm, and suggests that formula is the standard way to feed babies. "Breastfeeding is the only case where the biological norm is expressed as the exception rather than the rule,". Of course breastfeeding IS exceptional, ie its amazing properties, its extraordinary ability to sustain and improve life, to improve life prospects even in terms of surviving childhood, reducing obesity and common childhood illnesses, right up to reducing pre-menopausal bre...